UTU and Unstoppable Domains Partner to ensure Web 3 Identity and Trust go hand-in-hand

4 min readJun 27, 2022

Unstoppable Domains and UTU unite Web 3 Identity and Trust. Unstoppable Domains will start with a $450k airdrop of NFT domains to UTU Trust Guardians that have completed UTU’s TestNet Incentive Program by the new extended deadline of July 7! We will also work with Unstoppable Domains on domain resolution and in-UTU-domain acquisition and explore deploying our trust infrastructure atop their decentralized identity services and domain marketplace.

Hello UTU Trust Guardians!

We are excited to announce that we have formed a partnership with unstoppabledomains.com to do an initial 💸airdrop💸 of 💰$450k💰 worth of NFT Domains to 15,000 UTU Trust Guardians, to resolve Unstoppable Domains natively in UTU, and enable UTU users to purchase and claim a domain, without leaving UTU.

We will also work to integrate our trust infrastructure services into their decentralized identity services and domain marketplace, and explore other ways to work together! Read on to learn more about how we’ll collaborate.

What is Unstoppable Domains?

Unstoppable Domains is the number 1 NFT domain provider globally. An NFT domain is your real name in the digital world. It represents your identity and reputation across the metaverse and is key to unlocking access to better community experiences and rewards.

Once you own your Unstoppable Domain, your ownership is lifelong and fee free, you get total control over an NFT domain that no one can take from you without permission — not even us.

Your domain name also helps you to combine separate wallet addresses for NFTs, Ethereum, Bitcoin, and up to 275+ other cryptos into a single, easy-to-read Unstoppable Domain name.

How will UTU and unstoppable domains work together to unite web 3 identity and trust?

The first way we will collaborate with unstoppable domains is an initial airdrop of $450k worth of NFT domains to 15,000 UTU TestNet Users who have completed all TestNet Incentive Program tasks by the newly EXTENDED TESTNET INCENTIVE PROGRAM END DATE of July 7! Details on how to claim your rewards, including your NFT domain will be provided on July 14.

Next we will work together on Resolution and Enabling an In-UTU-app claim your NFT name flow. Wallet integration enables a human-readable domain name (e.g. “wangeci.crypto”) to be converted to a crypto address. A user can send BTC to wangeci.crypto and it will go to Wangeci’s BTC address. Similarly a user can send ETH or $UTU to wangeci.crypto and will go to wangeci’s ETH address.

Finally we will explore building out our trust infrastructure services atop unstoppable domains’ decentralized identity services and into their domain marketplace. UTU’s trust infrastructure can associate the on- and off-chain identities and activity of these entities and build comprehensive profiles to ensure their trustworthiness and serve up these signals to users at the right times and places to help users safely navigate web 3. Unstoppable Domain users will also be able to rate and review sites/services with UTU’s feedback mechanism including badges, video stories, and UTT endorsements other for even more powerful, insightful trust signals across web 3.

“The combination of Unstoppable Domains NFT domains and UTU’s AI models will help develop new products and services for the continent of Africa, allowing users to maintain and control privacy of their data. This partnership is perfectly aligned and represents an opportunity to drive growth together. The UTU team has been so supportive of UD’s mission, and we are excited to work together to improve both of our products and give control of their own data back to the users.

-George Mosomi, Head of Africa, Unstoppable Domains

“UTU and Unstoppable Domains share a belief in returning the power of the internet to the people. I’ve always made a distinction between identity and trust. Identity is the answer to the question ‘who are you?,’ something UD specializes in. UTU specialises in trust, the answer to the question, ‘who are you in relation to me?’. It’s great to celebrate that alignment with this big gift from UD to the UTU Trust Guardian family.

-Jason Eisen, Co-Founder and CEO of UTU

We are excited to work with Unstoppable Domains to increase trust across web 3.

About Unstoppable Domains

Unstoppable Domains is the #1 provider of NFT domains. These aren’t traditional domains, these are NFTs with purpose. With your unique NFT domain, you can replace your long complex wallet addresses, verify ownership of your NFTs and join the tens of thousands of people who are now using their NFT domain as their Twitter and Discord names.

Go to unstoppabledomains.com and get YourName.crypto, .x, .nft, or a range of other endings, and never worry about renewal fees because with Unstoppable Domains you own your domain forever!

About UTU

UTU is building the trust infrastructure of the internet to help users and platforms interact in a safer and more trustworthy way.

Starting with Web3 and DeFi apps, we provideAI-powered curation of trust signals from your network at just the right places and times to help you connect, send, swap, stake, and borrow with confidence.

UTU blockchain protocol transforms the economics of trust. You can Review-to-Earn with UTU Trust Token and monetize that trust you build with $UTU Coin. The UTU model pays you for building trust online, i.e. for helping others get good outcomes and ensures reputation can’t be bought or manipulated.

We believe in decentralization and privacy first. We are proudly based in Nairobi, Kenya with friends all over.

Learn more about us on our website, Twitter, Telegram, Discord, LinkedIn, Reddit, YouTube, Facebook and Instagram.




Bridging the gap between how we trust in the real world, and how we are asked to trust online. utu.io